The Aesthetic Show 2019 Highlights
Exceeding over 1,500 attendees comprised of aesthetic industry leaders and devotees to the art and science of beauty, The Aesthetic Show is known as the most important and influential event for aesthetic physicians. The luxurious Wynn Las Vegas was fully booked July 11th-14th as plastic surgeons, cosmetic dermatologists, and other beauty professionals met to further their education, share groundbreaking innovations, and connect with others in their ever-expanding industry. Here are some highlights from the 2019 show.
Oxygenetix has been a proud exhibitor and sponsor at The Aesthetic Show for the past 8 years. As the only medical-grade topical for post-procedure application, Oxygenetix has gained much popularity and is well regarded and respected in the aesthetic community. Attendees were eager to visit the Oxygenetix booth to learn about the revolutionary Oxygenating Foundation and how Oxygenetix can benefit their practice.
New Scientific Advisory Board
This year The Aesthetic Show introduced a new Scientific Advisory Board, led by top experts and key opinion leaders, including Oxygenetix Advisory Board Members Michael Gold, M.D., and Andrew Ordon, M.D., F.A.C.S who has been a Scientific Chairman of The Aesthetic Show for 8 years. These accomplished professionals taught attendees a variety of topics including various surgical and non-surgical innovations, as well as financial and best business practices. These Ivy League educators and pioneers in the field of aesthetic medicine helped attendees hone their skills and develop new ideas and services for their patients.
Hot Topics for 2019
“The new reality is that beauty is in the eye of the generational beholder.” -The Aesthetic Show
As the running theme for the entire program and the topic of the Keynote Address, Generational Aesthetics was a hot topic at The Aesthetic Show this year. As the age of the selfie and social media has driven the aesthetic industry in a younger direction, the market is no longer dominated by middle-aged and older patients. Younger patients desire to tweak their looks more than ever before and are investing in preventing visible aging. With this industry shift taking place The Aesthetic Show focused on the multi-generational aspect of aesthetic medicine. Attendees listened to a panel led by Andrew Ordon, MD, about best practices for meeting the demands and desires of today’s baby boomers, Millenials, Gen X-ers and the upcoming Generation Z.
Gregory Chernoff, MD, from Beverly Hills, California, stated that 20 years ago cellular medicine was considered science fiction. “Today, the entire field of medicine is interested in it.”
Regenerative Aesthetics utilize the patient’s own tissue, platelet-rich plasma (PRP), stem cells, growth factors, peptides, and other bio cellular-based resources extracted from blood and tissue. More people today desire natural anti-aging remedies instead of chemicals and substances foreign to their bodies, creating the market needed for the regenerative movement.
The Aesthetic Show Award Ceremony
Professionals from all over the industry came together to celebrate achievements of excellence and innovation. Hosted by plastic surgeon Andrew Ordon, M.D., The Aesthetic Awards honored the influencers and innovators driving medical aesthetics forward. Winners received recognition during The Aesthetic Show’s electric Saturday Evening Social event.
The 2019 Lifetime Achievement Award was presented to Dr. Carl Thornfeldt, clinical dermatologist and founder of the Epionce skin care line. Dr. Carl’s high standards for clinical studies on all his products have set the bar in the physician-strength market.
The Aesthetic Show was a phenomenal success! We look forward to future shows and collaborations as the booming aesthetic industry continues to thrive and progress.